• IAG Cargo reports Spanish All Saints’ Day on the 1st November is behind a spike in flower demand to the South European nation.
• Real Carga Ltda, a freight forwarder headquartered in Bogotá, Colombia, begins planning months in advance to anticipate demand and coordinate shipments.
• “All Saints’ Day is probably our most important peak season of the year. We begin preparing months in advance, monitoring demand and production before coordinating with our partners across the supply chain to ensure we can deliver the volumes our customers need,” Ernesto Bernal, CEO at Real Carga Ltda, commented.

Flowers play a central role in Spain’s annual All Saints’ Day commemorations on 1 November, when families visit cemeteries to remember loved ones and pay their respects. The tradition brings a seasonal increase in demand for fresh-cut flowers, with significant volumes transported from flower-growing regions in Latin America to the Spanish market in the weeks leading up to the occasion.

IAG Cargo, the cargo division of International Airlines Group (IAG), is supporting this seasonal movement, transporting hundreds of tonnes of flowers from Colombia and Ecuador to Spain in the month before this year’s celebrations. Shipments increased significantly compared with the equivalent period in 2025.

“All Saints’ Day is an important annual occasion for communities across Spain, with flowers playing a central role in the tradition of remembrance. In the weeks leading up to 1 November, our teams work closely with partners across Latin America to assess demand and make the most of available capacity. This flexibility helps our customers get flowers to market on time and fulfil orders during one of their busiest periods of the year,” Rodrigo Casal, Regional Commercial Manager, Americas, at IAG Cargo, said.

For the businesses involved in moving flowers from Latin America to Spain, the occasion represents one of the most important periods of the year. Real Carga Ltda, a freight forwarder headquartered in Bogotá, Colombia, begins planning months in advance to anticipate demand and coordinate shipments.

“All Saints’ Day is probably our most important peak season of the year. We begin preparing months in advance, monitoring demand and production before coordinating with our partners across the supply chain to ensure we can deliver the volumes our customers need,” Ernesto Bernal, CEO at Real Carga Ltda, commented.

“Capacity is one of the biggest challenges when demand increases so sharply. Flowers are time-sensitive products, and our priority is to deliver on our commitments to customers in Spain, with every shipment arriving fresh and on time. IAG Cargo has historically worked hard to support us during this important peak season, helping us manage the increase in demand. We value this partnership and the support it provides in keeping flowers moving to our customers,” Andrés Bernal, COO of Real Carga Ltda, added.

IAG Cargo transports flowers to Spain through its Constant Fresh service, which is designed to meet the specific requirements of temperature-sensitive perishable products. Its Madrid hub has 1,340 square metres of dedicated space for temperature-controlled perishable cargo, supporting the handling of these time-sensitive shipments. Constant Fresh also supports exporters of seafood, fruit and vegetables across Europe, Latin America, Africa and beyond, connecting producers with markets around the world.

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