The logistics industry has always been about movement—moving goods, ideas, and economies forward. But in 2025, the focus has shifted to moving fast, adapting faster, and staying ahead of disruption. With economic uncertainty, geopolitical tensions, and digital transformation reshaping supply chains, transport logistic 2025 is set to be one of the most critical industry gatherings in years.

At a recent press conference, Robert Schoenberger, Director of transport logistic exhibitions at Messe München GmbH, outlined what is in store for the event and, more importantly, the pressing challenges that logistics professionals must address.

Despite signs of economic slowdown in Europe, transport logistic 2025 will be the largest edition in its history, hosting more than 2,500 exhibitors from 70 countries across 150,000 sq m of exhibition space.

“Nine out of ten respondents in our global industry survey believe the long-term outlook is positive,” he stated. “This reflects the resilience of logistics. The industry has always found a way forward, adapting to new challenges and seizing emerging opportunities.”

Yet, underlying this optimism is a hard reality. Supply chains are under immense pressure, traditional trade patterns are shifting, and logistics providers must rethink strategies to remain competitive.

The rapid expansion of e-commerce, high-value shipments, and pharmaceutical logistics has positioned airfreight as a key driver of global trade. transport logistics 2025 will see its largest-ever air cargo Europe showcase, underlining the sector’s growing importance in modern supply chains.

“The air cargo industry has seen significant changes, particularly in the post-pandemic era,” Schoenberger observed. “More airlines and logistics firms are recognising that flexibility and reliability in airfreight are no longer optional but essential.”

With dedicated freighter fleets growing, investments in cool chain logistics expanding, and AI-powered cargo management solutions gaining traction, air cargo is evolving faster than ever.

Geopolitical uncertainty

The world’s supply chain map is being rewritten due to geopolitical shifts.

• The US-China trade relationship remains fragile, prompting 

businesses to diversify sourcing, with Vietnam, India, and 

Mexico emerging as strong alternatives.

• Trade sanctions and regulatory changes are leading to supply chain rerouting and increased operational complexity.

• The war in Ukraine has forced businesses to rethink logistics in Eastern Europe, leading to a surge in demand for multimodal transport solutions.

“Every supply chain executive we speak to is reassessing their strategy,” Schoenberger said. “The focus is shifting from just-in-time efficiency to resilience and adaptability.”

For logistics providers, these geopolitical shifts demand greater agility, alternative transport routes, and enhanced risk management strategies.

The digital revolution

The logistics industry is undergoing a technological transformation, with AI and automation becoming essential rather than optional.

However, with digital transformation comes increased cyber risks.

• One-third of logistics firms surveyed reported experiencing cyber attacks, some lasting more than a week.

• Cybercrime is now a greater risk to supply chains than traditional security threats such as cargo theft.

• AI and automation, while improving efficiency, introduce new 

vulnerabilities, making cybersecurity an industry priority.

“If logistics does not strengthen its cybersecurity, it could become the weakest link in global trade,” Schoenberger cautioned.

transport logistic 2025 will place AI-driven logistics, automation, and cybersecurity strategies at the forefront of discussions, highlighting the need for companies to build secure, digitally advanced supply chains.

“The industry needs more than just future ambitions. Companies need practical, implementable solutions, and that is exactly what we aim to showcase at transport logistic 2025.”

“No challenge is permanent in logistics,” Schoenberger concluded. 

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